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building local economies
    Newsletters

Dear Friends,

Economist Fritz Schumacher called for a system of vibrant local economies in
which the goods consumed in a region are produced in the region.

He argued that when production is local there is a better chance of knowing
the ecological and human story of the production process: what natural
resources are used in manufacturing; are these resources gathered in a way
that maintains the health of the ecosystem; is manufacturing waste
responsibly disposed; what are the working conditions of those making the
products and do they earn a living wage for the region; does the regulatory
environment facilitate necessary innovation; and do the product and its
production process draw on the unique cultural traditions of the region?

Schumacher noted that when production is local, goods need not be
transported over long distances using precious fossil fuel and adding to
climate degradation. Further, a region making its own products retains a
skilled workforce and manufacturing infrastructure and so is less vulnerable
to sudden fluctuations in the global economy.

If we accept Schumacher's economic analysis, then implied is the recognition
of our responsibility as concerned citizens to keep spending local and so
strengthen our local economy. This is not an isolationist strategy. The
same buy local mandate applies to citizens around the world seeking to
create their own regional economic security.

Our task is to foster the capacity to produce necessities of food, clothing,
shelter, and energy from local resources for local use. In doing so in our
own community we set an example for other communities.

BerkShares local currency is a tool for citizens of the Berkshire region of
Massachusetts to demonstrate their support for local businesses, develop a
sustainable local economy, and celebrate the stories behind their purchases.

The circulation of BerkShares continues to be strong and this holiday season
trade is getting an added boost from the BerkShares Holiday Shop-a-Thon.
Whenever someone purchases a holiday gift using BerkShares, he or she earns
the chance to win great prizes donated by participating businesses. You
can keep informed of the progress of BerkShares at
(http://www.berkshares.org).

Warm holiday wishes,

Susan Witt, Michael Gordon, Kristen Fix, and Chris Lindstrom
E. F. Schumacher Society Staff
140 Jug End Road
Great Barrington, MA 01230
www.smallisbeautiful.org.